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What a SaaS explainer video costs in 2026
About half of explainer video studios publish no price at all. We checked 52 of them. Here is what the other half charge, what actually moves the number, and what a quote has to contain before you can compare two.
The short answer
We checked the websites of 52 explainer video studios on 27 September 2026, and 27 publish no price. Of the 14 that list a price for a 60-second animated explainer, the lowest is $1,000, the median $3,000 and the highest $13,000. Most are starting prices, so real quotes tend to land higher.
Aurevon publishes its rates instead: $900 for 30 seconds, $1,200 for 60 seconds, $1,800 for a launch pack of one film plus three cutdowns, and $800 for each additional film for the same client. Fixed in writing before work starts.
What 52 studios publish: the September 2026 price check
On 27 September 2026 we took every studio named in six published “best explainer video company” lists, added the studios in the search results for six related searches, and read each one’s own website for a price. AI video tools, freelance marketplaces and firms that do not make animated explainers were left out. A price counted only if the studio stated it as its own, on its own site.
| Of the 52 studios | Studios |
|---|---|
| Publish no price anywhere on their site | 27 |
| Publish a per-video price or starting price | 21 |
| Publish subscription pricing only | 4 |
| List a price for a 60-second animated explainer | 14 |
The 14 published prices for a 60-second explainer
For each studio, the lowest price it lists for that length:
| Studio | Lowest listed | What the studio’s site says |
|---|---|---|
| Breadnbeyond | $1,000 | “Pricing starts from $1,000”; packages are one minute |
| Blue Carrot | $1,500 | Whiteboard, $1,500+ per minute |
| Moodive | $1,850 | “Starts at $1,850 for 60s” |
| Zelios | $2,400 | Standard package, 60 to 90 seconds |
| Broadcast2World | $2,400 | Growth, from $2,400 per 60 seconds |
| Explainer Video Company | $2,400 | Launch, up to 60 seconds, $2,400 to $4,000 |
| Video Explainers | $2,500 | Calculator estimate, 2D or whiteboard, 60 seconds |
| Gisteo | $3,500 | Up to 60 seconds, client supplies the script ($4,000 with scripting) |
| Motion The Agency | $4,480 | Basic, 60 seconds ($5,140 for the tier it positions for explainers) |
| Epipheo | $5,000 | Starter Explainer, 30 to 60 seconds, $5K to $25K |
| Creamy Animation | $5,000 | Standard Explainer, 60 seconds, $5,000 to $10,000 |
| Yans Media | $5,000 | 60 to 90 seconds, $5,000 to $8,500 |
| Astra Motion | $10,000 | Demo Video, 60 seconds |
| Moonshine Media Group | $13,000 | “About $13,000 for 60 seconds” |
Median $3,000, range $1,000 to $13,000. For comparison, Aurevon’s $1,200 for 60 seconds is below 13 of these 14 figures.
What the priced offers say is included
Of the 25 studios that publish any price at all:
- 15 say scriptwriting is included, and 13 say voiceover is.
- Only 7 state a specific number of revision rounds. Another 12 promise “unlimited” revisions somewhere.
- Only 6 say source files come with a single video. One says they do not.
Limits of this check
- These are advertised entry prices, not quotes. Ten of the 14 figures are starting prices, the low end of a range, a length band or a calculator estimate. Only four studios list one fixed price for 60 seconds.
- Several studios show different figures on different pages. We used the lowest figure tied to the length; the others are in the dataset.
- 30-second prices are rare. Only 6 studios list one, from $1,750 to $6,500.
- The sample leans towards studios that rank and get listed. Three of the six lists were written by studios that rank themselves first, and prices behind email forms were not counted.
The full dataset has one row per published package, with the source URL for every price: download it as CSV (155 rows). It is free to reuse with credit to Aurevon Studio.
Why so few studios publish a number
In the check above, 27 of 52 studios published no price at all. Quote-on-request exists because it lets the price move with the buyer. A funded Series B and a bootstrapped team get different numbers for the same sixty seconds of work. That is not necessarily dishonest, but it does mean the first figure you hear has been set partly by what your website suggests you can pay.
It also makes comparison almost impossible. Two studios quoting "$6,000 for a 60-second explainer" may be describing very different deliverables, and you only find out which at handover.
What actually moves the price
Four things do most of the work. Everything else is rounding.
- Scene count. The real unit of animation work. A 60-second film with 8 scenes costs less than one with 20, at identical runtime.
- Whether real product UI is used. Animating a real interface takes longer than generic shapes, and is the entire reason the film is convincing.
- Character animation. Illustrated people moving is the single most expensive thing you can put in an explainer.
- Voiceover. A hired voice artist is usually an add-on, typically $100 to $300 for a short script.
Runtime matters much less than people expect. A 90-second film is not 50% more work than a 60-second one, because the expensive part is the number of distinct things you have to draw and move, not the seconds between them.
What a quote has to contain
Before you can compare two numbers, both need to answer these. If a quote is silent on any of them, the answer is usually the one you would not have chosen.
| Item | What to look for |
|---|---|
| Revision rounds | How many, and at which stage. Rounds after animation begins are the expensive ones |
| Source files | Whether the project file ships at the end, or is withheld |
| Aspect ratios | Whether 9:16 and 1:1 masters are included or billed as extras |
| Captions | Burned-in and a separate .SRT, or neither |
| Music licence | Which library, and whether the licence transfers to you |
| Delivery date | A date in the agreement, or an estimate in an email |
Aurevon's published rates
These are the real, published rates for each build.
| What | Price | What that covers |
|---|---|---|
| 30-second film | $900 | Script and storyboard, real product UI, two revision rounds, source files |
| 60-second explainer | $1,200 | Script and storyboard, real product UI, two revision rounds, captions and masters |
| Launch pack | $1,800 | One 60-second film, three cutdowns, vertical and square masters, source files |
| Each additional film | $800 | Same client, same established visual system |
The final figure follows scene count and complexity and is fixed in writing before anything begins. Once signed, it does not change with revision count or hours worked. There are no hourly rates and no open-ended scopes.
Questions people ask
Do most explainer video studios publish their prices?
No. Of 52 studios checked in September 2026, 27 publish no price anywhere on their website and 4 more publish only subscription prices.
Why is Aurevon cheaper than most studios?
Narrow scope and a fixed process. Aurevon makes one kind of film for one kind of company, so there is no discovery phase spent working out what the deliverable is, and no account layer between the client and the people doing the work.
Are there hidden costs?
The published figure covers script, storyboard, animation, captions, masters in three aspect ratios, and the source files. A hired voiceover artist is an add-on, as is music beyond one standard stock library track, translation, and live-action footage.
What does a 30-second explainer cost?
$900 at Aurevon's published rate. Only 6 of the 52 studios we checked list a 30-second price; those run from $1,750 to $6,500.
Does the price change if the project takes longer?
No. The fee is fixed at signature and does not move with hours worked. Where a client takes longer than three working days to return an approval, the delivery date moves rather than the price.